Portuguese Heritage - Father’s Day


Portuguese shoes are a very important heritage, passed from father to son, and many companies are build in a strong family environment. On the 19th of March, Father’s Day (Saint Joseph Day for Catholic) in Portugal, the WTF Shoes team wanted to pay it’s tribute to all the fathers who contributed to the development and maintenance of the footwear business in this country!

We celebrate this event with a video (as you can see up) and with a shoe editorial, with man shoes, with the support of two national brands : GOLDMUD and COMMON CUT.

Thanks to all the father’s all around the World, and we hope, with Portuguese shoes on their feet !!!

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gino-B - Your new must haves!

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Talking about gino-B



When we first emailed Alex Tavares, in was in a hurry in is way to Berlin, where he was going to do business with the 3 brands that gino-B is trending - Metropolitan Sneakers, Après Ski Sneakers and La Sneakette. We agreed to talk between is pause between Berlin and London, and so we did. 

“gino-B has born in a factory with more than 67 years, full experienced in quality and classic footwear.”
He is enthusiastic talking about a brand that exports 80% to Holland, Belgium and Turkey, recently to Germany and Austria, and next season also to Denmark and France. 

“The concept it’s a luxury sneaker, luxury footwear for the urban tribes.”

We realize that he was talking about a sneaker that could be used night & day, from your daily work you just can run into a party at night. They targeted soccer players, celebrities, TV people, DJ’s…
“We make it!" 

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The Après Ski Sneakers

Alex told us the story behind this project. They made a pair of sneakers with 100% lamb fur inside, and they used it in the snow.

"WOW, after a hard day on tracks, with hard ski boots, you only want your feet inside something warm and comfy, it was an amazing feeling!”  

The newborn Après Ski Sneakers have raised in the footwear market has a new concept not found yet worldwide.
It´s the gino-B best seller now, in number of pairs sold.
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La Sneakette

During 2012 summer, and with the release of the high heel sneaker worldwide by several footwear brands, gino-B developed what they have called La Sneakette.





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 The name was just cooked during the team presence at Cannes Film Festival Fashion Week, which they were invited for. That was really an inspiration for them. 

“La baguette, la pochette … La Sneakette!!!”
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Vudu Shoes - Do you know them !?

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Why haven´t we heard about them, and they are so popular in German, Scandinavian, North American and Italian markets. This sneakers rock guys!!!
With a "classic silhouette in high and low top but always in the best materials" , it’s how the brand describes it´s own footwear. Of course nowadays we can find ourselves checking prices, but even in this matter it´s an amazing surprise : “The prices for our product has a suggested retail price starting from 74,95€ to 180€”

Do you find it different from many other brands in the market ?! We don’t think so! 
Boys and Girls  from 18-35 ( less or more, it’s your spirit that counts in) can be their main target, but in WTF Shoes we can bet that this one’s can be a real deal for under 18, and also high than 35.

Vudu should be in the TOP, because they have amazing sneakers, why aren’t they more popular? Who knows…But WTF Shoes sure kept it’s eyes on this brand, and we are going to follow their steps, and you?


Vudu Sneakers 
Vudu Sneakers

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